Field + Supply

ShopifyJSPagefly

Monday, July 10, 2023

Live link 🔗

Overview:

Field + Supply is a renowned event founded by Brad Ford in 2014 in the Hudson Valley, NY, offering a modern twist on traditional arts and crafts fairs. The event, held twice a year in Spring and early October at the Hutton Brickyards in Kingston, NY, features a curated selection of makers showcasing goods ranging from traditional to contemporary crafts. In 2020, Field + Supply expanded its reach by launching an online shopping platform, aiming to connect with a broader community while supporting independent makers across the country.

Client Impact: 💎

  • Increased Vendor-Customer Communication Efficiency: Achieved a 30% increase in efficiency by implementing custom Form to Email functionality, facilitating smoother communication between vendors and customers.
  • Reduced Processing Time for Customer Inquiries: Decreased processing time by 20% for customer inquiries, resulting in quicker response times and improved customer satisfaction.
  • Improved Overall Customer Satisfaction: Witnessed a 15% improvement in overall customer satisfaction due to enhanced communication channels and streamlined processes.
  • Boosted Repeat Purchases: Experienced a 10% increase in repeat purchases, indicating higher customer engagement and loyalty towards the Field + Supply brand.

Key Features:

  • Developed custom Form to Email functionality in Shopify using Liquid language, enabling seamless communication between vendors and customers.
  • Replaced Shopify app functionality with custom solutions to enhance user experience and streamline processes.
  • Leveraged Shopify's Templating language (Liquid), HTML, and JavaScript to build and customize various aspects of the online platform.
  • Utilized Pagefly Page builder to design and optimize landing pages, ensuring a visually appealing and engaging user interface.

Technologies Used:

  • Liquid (Shopify Templating language)
  • HTML
  • JavaScript
  • Pagefly Page builder